Cinagro Farms specializes in growing organic produce, some of which is molded into fun shapes, such as Frankenstein's monster-like pumpkins. Recently, Sam's Club took notice of these eye-catching organics and decided to pursue a relationship:
"Sam's Club, however, was persistent. The Wal-Mart subsidiary found itself in the unusual position of having to sell itself to a client rather than the other way around. Dighera finally relented. He said he realized that a large partner could help him scale his business. 'I've got a lot of other ideas I want to do.'"